2. Project title as used in publicity and others materialsSincerely, Food (LT: "Linkėjimai, maistas")
3. Project number388-342
4. Year of Call2016
5. Project start month and year10/2017
6. Project finish month and year03/2021
7. Name and location of lead CSO or LA
cso: Lithuanian Consumer Institute

Lithuania
8. EU Member States where the project is being implemented
Bulgaria

Croatia

Estonia

Latvia

Romania

9. EU Member States where sub-granting will be providedN/A
10. Total project budget (in Euro):1,702,475.00
11. EC contribution to total project budget (percent):90
12. Main approach of the projectEducation/Global Learning
13.Main project on-line information channels used by the project: Website: http://www.vartotojai.lt/linkejimaimaistas http://www.vartotojai.lt/en/sincerelyfood
Facebook: https://www.facebook.com/vartotojai/
Twitter:
Youtube: https://www.youtube.com/user/vartotojai/videos
14. Why is the project taking place?Households generate the largest amount of food waste in food chain. Awareness plays an integral role in motivating people to adopt new strategies to reduce waste. The level of belief that households can make an impact regarding reduction of food waste in the target countries is low (Lithuania: 44 %). We will provide consumers with useful tips, as well as motivating them to address their habits.
15. Overall objective of the projectTo promote development education and raise public awareness on development and cooperation priorities and goals.
16. Specific objective(s) of the projectTo foster a growing awareness and critical understanding of the role, responsibility and lifestyles of the public in relation to inter-dependent world by developing and implementing a global learning approach to food waste.
17. What will have changed as a result of the project? (Summarise the intended outcome)1. 7 NGO are knowledgeable on global learning approach to food waste. 2. Educational materials on Global Approach to food waste are developed, targeting households, educational professionals and NGOs. 3. 2 004 000 target group members and multipliers are reached via Project Action, their knowledge and competences enhanced.
18. Main themes and geographical areas covered by the projectclimate
consumption
ecology, biodiversity, natural environment
education, lifelong learning
hunger, food security
poverty
social-economic equality
sustainable development
Europe: EU and EEA
19. Project target groups, audiences and/or participantsa. Teachers, teacher educators, HE lecturers/ academics
d. Children (<16 years)
e. Young people (16 to 35 years)
j. Consumers
q. Businesses and business organisations
20. Other target groups, audiences or participants not listed aboveHouseholds in EU MS
21. Main activities implemented by the projecttraining, project or curriculum development workshop/courses (one-off events lasting up to 1 day)
public meetings/public discussion fora
exhibitions and fairs
conferences
public demonstrations/events
other activities not listed above (please specify in the following question)
22. Other major activities not listed aboveAudio–visual materials, social media campaigns.
23. Main achievement of the project to-dateThe campaign using Partners’ social media, and including media appearances, engaged a broad range of local influencers and stakeholders. Social media campaign reached 2 201 881 and engaged 318 606 people. 465 project events were attended by 4 395 people. The audio-visuals were viewed more than 104 300 times. 201 trainings targeting diverse audiences took place, including multiplier training aimed to ensure further circulation of key messages. Over 90% of event attendees stated they intended to use in their daily/professional life what they learned at the events.